Xiaomi Corporation, founded in 2010 and best known as one of the world's largest smartphone makers, announced its entry into the electric vehicle market in 2021 with a committed investment of $10 billion over ten years. The company delivered on that promise in March 2024 with the launch of the Xiaomi SU7, a sleek performance sedan that immediately captured enormous public attention in China and beyond.
The SU7 has been a remarkable success story, with demand far exceeding initial production capacity. The sedan features striking design reminiscent of high-end sports cars, competitive performance figures including a high-performance variant with over 600 horsepower, advanced autonomous driving capabilities powered by Xiaomi's in-house Pilot technology, and seamless integration with the broader Xiaomi smart home and device ecosystem. The vehicle is manufactured at Xiaomi's purpose-built factory in Beijing.
Xiaomi's approach to EVs mirrors its smartphone strategy: offer premium technology and design at competitive prices, build a devoted community, and leverage software and ecosystem integration as key differentiators. The company's HyperOS operating system connects the car with Xiaomi phones, smart home devices, and wearables, creating a unified technology experience that few traditional automakers can match. Xiaomi is expanding its EV lineup with an SUV model, the YU7, expected in 2025.
The company's rapid success in EVs has surprised many industry observers and demonstrated that technology companies with strong brand equity and software capabilities can disrupt the traditional automotive industry. Xiaomi's vast retail network in China and growing international presence provide a strong foundation for future EV expansion. Xiaomi has currently {0} all electric models with total {1} variants in the market. Below you find links for each model page.
